Sivu 108

FINNAIR INFO CORPORATE RESPONSIBILITY CORPORATE RESPONSIBILITY Social capital Finnair wants to be the Number One choice for qualityand environmentally conscious travellers. The airline participates in a number of environmental and humanitarian projects, and gives its frequent flyers the opportunity to donate expiring Finnair Plus points to various philanthropic initiatives. Here are just a few examples of Finnair's societal involvement in a changing world: · Finnaircooperateswiththe FinnishAssociationforNature Conservation.FinnairPlus membershavebeenableto donatepointstowardsareforestationprojectinMadagascar, whereabout1,500treeshave beenplantedthusfarwithPlus points. · Finnairhasalsojoinedforces withtheBalticSeaAction Group.Aspartofthecollaboration,FinnairPlusmembersto donatepointstowardsBaltic Seacleanupefforts · Finnairhasbeenacorporate partnerofUNICEFsince1994, participatinginitsyearly ChangeforGoodcampaign. · AspartoftheAircraftMeteorologicalDataRelay(AMDAR)program,Finnairprovidesweather measurementstotheFinnish NationalWeatherServiceand toanumberofmeteorological institutesglobally. · Finnairprovidesassistance toareasstruckbyhumanitariancrises.Afterearthquakes inSichuanandHaiti,Finnair fundedtheconstructionofinfrastructureanddeliveredmedical equipment.Whenthe2011 tsunamiandearthquakestruck Japan,theairlinesentbaby formulatotheaffectedareas, andofferedFinnairPlusmemberstheopportunitytodonate ENG 108 BLUE WINGS · · · · pointstotheJapaneseRedCross; aboutthreemillionpointswere donatedtowardsblankets,water bottlesandtinnedfood. Finnairemployeesareofferedcontinuoustrainingand developmentopportunities.The companyconductsanannual 4Dsurveyamongitsemployees thatmeasureswellbeingat work,identifiestrendsandpinpointspotentialproblemareas. FinnairGroupalsomakesuseof virtualmeetingstoreducethe needforunnecessarytravel. ASuntours(Aurinkomatkat) representativeservesasthechair oftheTourOperators'Initiative, whichpromotesenvironmentally sustainabletourism.Suntours, whichispartofFinnairGroup,also sponsorsprogrammesprotecting wildturtlesinThailandandGreece. Throughitscollaborationwith NordicOffset,aFinnishcompany,AREAtravelagencyoffers companiestheopportunityto offsettheircarbonemissions frombusinesstravelbydonating torenewableenergyprojectsin growingmarketssuchasChina andIndia. Finnairhasdonatedoldcabin crewuniforms,blanketsand otherdiscardedmaterialsto UusixandGlobeHope,twoFinnishcompaniesthatturnused materialsintonewdesignitems. Emissions trading begins HAVING BECOME part of the EU's emissions trading scheme in 2012, airlines flying to and from Europe have to reduce their CO2 emissions to 97 per cent of 2004-2006 levels. Airlines are given a number of emissions allowances, and may purchase additional ones as they invest in energy-efficient technologies; funds from sold allowances go towards climate change initiatives. A modern fleet is an efficient way to reduce emissions. Finnair supports a global emissions trading plan that would produce larger-scale results. Schemes confined into geographic regions pose the danger of outside airlines avoiding the emissions trading area, consequently increasing emissions and weakening the competitive position of European airlines. Finnair was one of the first airlines to deliver certified emissions reports of 2010 to the authorities. FEBRUARY 2012

Section 1

Section 2

Page 81
Page 82
Page 83
Page 84
Page 85
Page 86
Page 87
Page 88
Page 89
Page 90
Page 91
Page 92
Page 93
Page 94
Page 95
Page 96
Page 97
Page 98
Page 99
Page 100
Page 101
Page 102
Page 103
Page 104
Page 105
Page 106
Page 107
Page 108
Page 109
Page 110
Page 111
Page 112
Page 113
Page 114
Page 115
Page 116

Why do I see this page ?

Your Flash Player is older than version 7 or Javascript is not enabled. What you see is the raw text of the publication.

To read this Digipaper-publication install/update your Flash Player from this link or enable Javascript.

For proper operation Digipaper-publication needs Flash Player version 7 or newer.

Install the latest version of Flash Player from this link.
© Copyright 2004-2006 Mederra Oy